This week on her very popular podcast, Candace Owens took a moment to celebrate that Victoria’s Secret is “bringing sexy back.” The body-positive marketing gimmick is running out of steam, and Victoria’s Secret, having invested in the woke aesthetic, is running out of money.
So the company is “returning to the hot girls,” whose aspirational figures “make you want to buy what they’re selling.” Owens approves of this. She’s “glad they learned their lesson” and looks forward to “watching the hot girls replace the unattractive girls” in the Victoria’s Secret Fashion Show and catalogs.
Sure, sex sells. And so sex has been completely commodified, the human body twisted and abused in service of psychological manipulation.
It’s important to steel-man the argument beyond the catty rhetorical flair: Beauty and excellence are obvious goods. Foregrounding beauty matters; to foreground ugliness under the pretense that objective beauty isn’t real is an affront to good taste, to say nothing of reality itself.
The worldwide ugliness campaign is real, too, and it is evil in its aims to degrade humanity’s spirit by depriving people of beauty, a…
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