The Church of Jesus Christ of Latter Day Saints treated onlookers at New York City’s Times Square with a Nativity display across its billboards.
The event occurred on November 27 as the LDS launched its annual Light the World initiative.
“As we start hoping there will be greater light in the world, we invite all to light the world,” Area Seventy Elder David Buckner told Church Newsroom. “Today, we start that as a process of hope, promise, and joy that the world so desperately needs.”
According to LDS Living, nine national and global nonprofit representatives were present at the Times Square Unveiling and are participating in the Light of the World campaign.
“We’re thrilled to be in partnership with The Church of Jesus Christ of Latter-day Saints,” said Michael J. Nyenhuis, president and CEO of UNICEF USA. “We think this is one of the really brilliant things that’s happening during the Christmas season. At a time of such division in our country and the world, this effort is really pulling people together.”
About twenty-seven digital displays lit up all across Times Square with dark blue starry scenes from the Nativity, an invitation to let your light shine,…
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