Bud Light was once the top-selling beer brand in America. It was, to say the least, iconic. Then, on April Fools’ Day no less, trans activist Dylan Mulvaney revealed his partnership with Bud Light, taking to Instagram to show off his customized beer pack featuring his surgically altered faux-woman face in honor of his full year of pretending to be a woman, while pretending to be oblivious to what March Madness is and which sport in involves.
The damage to Bud Light was catastrophic. Users boycotted Bud Light along with other Anheuser-Busch brands. It got so bad that Anheuser-Busch was literally giving beer away for free just to move product and lost billions in market value.
Everything Anheuser-Busch did to make amends failed, and it even sought to distance itself from Mulvaney, denying that an actual partnership even existed. “This was one single can given to one social media influencer,” Anheuser-Busch’s CEO claimed in an apology letter. “It was not made for production or sale to the general public. This can is not a formal campaign or advertisement.”
Well, it turns out that wasn’t the case at all. Once again, Steven Crowder has the…
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